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Platform

How TravelSpy works Traveller intelligence Event records and identity Data sources Live event streaming Integrations Illustrative demo

Solutions

Tour operators Airlines Online travel agencies Hotels & resorts Cruise lines Travel advisors Travel agencies Destination organisations Pricing

Resources

Insights library Industry reports Workflow examples Documentation & API Trust & security

Company

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Traveller intelligence platform

Understand how travellers engage with your travel business.

TravelSpy helps organise consent-aware first-party events and, when configured, connect them to identity assertions and confirmed booking outcomes supplied by your systems. Predictive booking probabilities, spend values and automatic supplier packaging are not currently available.

Any identity or booking analysis depends on your configured integrations and permissions.

50%

An illustrative figure only, not a verified result, forecast or guarantee. Real performance varies and must be validated against a randomised holdout.

100+

More than 100 travel-related signal types are catalogued across the platform; provider availability and live connections depend on your configured integrations.

Live

A persistent event stream is available for configured clients; consumer actions remain in your systems.

The problem

Travel marketing is still guessing

Travel research can span multiple visits, channels and systems. TravelSpy focuses on organising consent-aware first-party events and connecting them with outcomes your own systems can verify.

Without TravelSpy

  • Search, enquiry and booking events recorded in separate systems.
  • Inconsistent definitions of completed bookings and cancellations.
  • Limited visibility into which consented journeys precede an enquiry.

With TravelSpy

  • Collect configured, consent-aware first-party interaction events.
  • Connect identity only through identifiers and permissions you control.
  • Ingest confirmed booking outcomes through the authenticated server-side integration.
How it works

Collect events. Stream updates. Verify outcomes.

A configured workflow from consent-aware first-party events to confirmed booking outcomes supplied by your own systems.

Collect

Configure consent-aware first-party events from your website or app, subject to your privacy and data-processing requirements.

Stream

Configured clients can receive persistent live event updates and reconnect using the supported stream protocol.

Link when permitted

Identity assertions depend on permitted identifiers supplied by your own integration; cross-device identity is not provided by default.

Record outcomes

Submit confirmed booking events through the authenticated server-side integration; TravelSpy does not infer a future booking.

Data sources

Over one hundred signal types catalogued

The catalogue spans first-party, contextual and potential provider data. It does not imply these feeds are connected; each live source requires a configured integration and appropriate permissions.

First-party behaviour

16 sources

Network & device intelligence

14 sources

Source & referral

15 sources

Travel supply & pricing

14 sources

Destination & demand

15 sources

Economic & financial

10 sources

Event integrations

Work with first-party event records

Configured integrations can collect and stream first-party events. TravelSpy does not currently produce predictive booking probabilities or spend values.

  • Identity assertions depend on your configured, permitted identifiers
  • Booking outcomes require an authenticated server-side integration
  • Event matching is deterministic, not a prediction of future behaviour
  • External provider feeds must be individually connected and validated
Solutions

Built for how travel actually sells

The model is the same. The commercial problem is not. Pick yours.

Tour operators

Understand demand across tours and departures

Bring consented browsing and enquiry signals together with booking outcomes to give commercial teams a clearer view of interest by destination, tour and departure.

Read more

Airlines

Connect route interest with booking outcomes

Bring consented route-search and first-party engagement signals together with booking outcomes, while leaving fares, inventory and offer decisions in your systems.

Read more

Online travel agencies

Connect travel search journeys to outcomes

Organise consented first-party search, shortlist and checkout signals with booking outcomes so teams can understand where customers progress or drop out.

Read more

Hotels & resorts

Understand the path from property research to booking

Bring consented property, room and date interactions together with booking outcomes to help teams examine direct-channel journeys.

Read more

Cruise lines

Connect itinerary research with confirmed bookings

Bring consented itinerary, cabin and enquiry events together with confirmed booking outcomes for clearer first-party journey analysis.

Read more

Travel advisors

Keep enquiry and booking context together

Give advisor teams a more consistent record of consented digital enquiries and booking outcomes, with client identity determined by your own configured systems.

Read more

Travel agencies

Bring digital enquiries and agency bookings together

Connect consented website and campaign interactions with enquiry and booking outcomes recorded in your agency systems.

Read more

Destination organisations

Understand engagement with destination content

Use consent-aware first-party engagement signals to understand how visitors interact with destination information and campaign content.

Read more

Examples

Illustrative workflows, not case studies

The 50% figure shown on this site is illustrative, not a verified customer result or forecast. Real performance varies and must be established using a properly designed randomised holdout.

Tour operators
Example

workflow only — not a measured result

Connect tour interest with confirmed bookings

Illustrative scenario

A tour operator could connect consented destination and departure-page events with quote requests and booking outcomes supplied by its own systems.

Airlines
Example

workflow only — not a measured result

Relate route searches to booking outcomes

Illustrative scenario

An airline could collect consented route and offer interactions, then compare them with confirmed bookings and ancillary outcomes from an authenticated integration.

Travel agencies
Example

workflow only — not a measured result

Link digital enquiries with agency records

Illustrative scenario

An agency could connect consented website enquiries with CRM status and confirmed bookings, using identifiers and permissions it controls.

Trust

Intelligence without the creepiness

TravelSpy supports configured first-party event collection. Your organisation remains responsible for selecting a lawful basis, configuring consent, and reviewing the identifiers and data sources used in each integration.

Consent configuration

Configure collection around your consent-management and privacy requirements.

Identity under your control

Identity assertions require permitted identifiers supplied through your own integration.

Verified outcomes

Booking status must come from an authenticated server-side integration with your booking system.

Discuss your travel data integration

Tell us about your website, consent setup and booking systems so we can confirm which TravelSpy event and outcome interfaces fit your requirements.