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Home/ Solutions/ Online travel agencies

Online travel agencies

Connect travel search journeys to outcomes

Organise consented first-party search, shortlist and checkout signals with booking outcomes so teams can understand where customers progress or drop out.

Discuss an integration Explore signal types
The problem

What this usually looks like today

  • Search, shortlist, quote and checkout events are often spread across services.
  • Teams need a consistent definition of a completed booking.
  • Cross-device joins must rely on permitted, customer-controlled identifiers.
The change

Example workflows

Example workflow 1

Structure first-party destination, date and product interactions.

Example workflow 2

Ingest confirmed booking outcomes from your booking platform.

Example workflow 3

Review funnel activity and booking outcomes without treating estimates as predictions.

Current capabilities

What is available today

Consent-aware signal collection

First-party events can be collected through the configured TravelSpy integration, subject to your consent setup and data-processing requirements.

Live event updates

The persistent event stream can deliver updates to configured clients; event meaning and downstream actions remain under your control.

Identity and booking integrations

Identity assertions require your configured, permitted identifiers. Confirmed booking outcomes can be submitted through the authenticated server-side integration.

Integration requirements

What your team needs to configure

  • Configure first-party tagging and consent handling for your website or app.
  • Connect identity only through identifiers and permissions your organisation controls.
  • Implement the authenticated server-side booking outcome feed where verified bookings are needed.

Important limitations

TravelSpy does not currently provide predictive booking probabilities or spend values, automatic supplier inventory packaging, or default cross-device identity. Identity and outcome analysis depends on your configured integrations; event matching is deterministic.

Other solutions

Tour operators

Understand demand across tours and departures

 Airlines

Connect route interest with booking outcomes

 Hotels & resorts

Understand the path from property research to booking

 Cruise lines

Connect itinerary research with confirmed bookings

 Travel advisors

Keep enquiry and booking context together

 Travel agencies

Bring digital enquiries and agency bookings together

 Destination organisations

Understand engagement with destination content

Discuss your travel data integration

Tell us about your website, consent setup and booking systems so we can confirm which TravelSpy event and outcome interfaces fit your requirements.

Discuss requirements See pricing